Transform your next corporate seminar into a bespoke experience with our turnkey service, covering nine areas of business expertise. From marquee hire to complete setup, including logistics, Atawa handles every detail to ensure flawless execution, down to the smallest detail.
Our advice for organizing your Corporate Seminar
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1. Define the Objectives of the Seminar
The first step in organising a successful seminar is to clearly define its objectives. Are you aiming to strengthen team cohesion, train employees, or share a strategic vision? Once your objectives are well-established, they will guide every decision: the location, activities, and format of the sessions. Clear communication of these objectives from the outset will help engage your team and build anticipation for the event.
2. Choose a Suitable Location
The choice of location is a key factor in the success of your seminar. Select a venue that aligns with your company’s spirit—whether it’s a modern conference room, a rustic estate, or a luxurious hotel. Ensure the venue is easily accessible, with convenient transportation options and ample parking. A pleasant, inspiring environment will encourage collaboration and idea exchange. Atawa can assist with space planning and offer tailor-made solutions, such as the rental of tents and marquees, to expand or create additional event spaces.
3. Create a Detailed Timeline
Careful planning is essential for a smooth event. Start by selecting a date that avoids peak periods for your business. Developing a detailed timeline (or retroplanning) will help you identify tasks that need to be completed in advance, such as booking the venue, confirming speakers, and preparing presentation materials. A few days before the seminar, provide your team with a practical itinerary, outlining schedules for meetings, activities, and events. Don’t forget to include break times to encourage informal discussions and reinforce team cohesion.
4. Optimise the Layout of Spaces
Consider the layout of your event spaces to support the format of your seminar. Arrange seating and tables to suit the style of the sessions: a U-shaped setup for interactive discussions, theatre-style seating for presentations, or small groups for collaborative workshops. Be sure to provide social areas for breaks and informal conversations. A well-organised, functional, and welcoming environment will help participants feel comfortable and engaged.
5. Ensure Technical Equipment is Ready
Flawless technical execution is crucial. Communicate with the relevant parties to identify any specific equipment needs—some may require wireless microphones, projectors, or interactive displays. Ensure the lighting and acoustics are suitable for each segment of the event, whether it’s a formal presentation, an interactive workshop, or more relaxed networking. If the chosen venue does not provide all the necessary technical resources, Atawa can provide high-quality event equipment rental to meet your needs.
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